Ideas For Building Backlinks You Can Have a SEO Agency Work On

There are a lot of good ideas that you can find on the web in terms of internet marketing. A lot of them are going to deliver on the promise of great overall marketing flow. You may not think about it at first glance, but the ideas that you find to be good can be given to a SEO agency for them to work on. There’s no reason why you should have to do all the work in this world. Sure, you could do a lot of internet marketing on your own, but you will need to focus on other elements of your site. Let’s assume that you had a lot of time on your hands, would it be the equivalent of what an agency can do? That’s the one thing that you have to remind yourself about moving forward, and if you think that you can pull it, then by all means. However, have a good agency’s number ready because you will end up gaining leverage in a positive manner. There’s something grand that happens when you chase this in the appropriate manner. If you’re not sure what ideas can help you with backlink generation, don’t worry, the following is just the tip of the iceberg when it comes to modern optimization implementation.

Guest Blogging Across Your Niche

seo agencyThe first major way that you can influence your ranking online is simple, become a guest blogger. This is like being a guest speaker at a big convention. You will have a new audience that you can talk to, and you will find yourself pushing forward all new ideas to people that are going to be interested in whatever it is your topic is. Whether you’re discussing boots or books, anything under the sun can be written out, discussed, and added to an existing website in your niche for the purpose of traffic generation and backlink generation. This is something that is absolutely spectacular, and something that you don’t have to lift a finger to procure.

When you hire a good SEO agency, they will create this voice for you and will find blogs within your industry that will allow you to post anything you’d like with the purpose of going traffic and a good backlink. It’s important to be careful with this, because it’s easy to get carried away and end up losing sight of the major goal here. You don’t want to just have a link on a page, you want to be able to engage a new audience, and that’s why this is important. If you do not remember the end user in all of this, you will fall short of the goal that you have in place.

Social Media Sharing

Another way to engage the audiences of the world and get a good amount of leverage within the world of backlinks is to look at social media sharing. You can share a lot of information through the pages of social media, and you can get a lot of backlinks that will generate traffic. The problem here is that you should not post your own link often. Self-serving links within forums, and social media sites are frowned upon. You could even get banned from certain sites if you do this too often. It’s with that in mind that you should focus on allowing others to share this on your behalf. You can’t just ask, you will want to hand over the reins of your site to someone else. That’s where an agency comes in handy. When an agency is working on your social media integration, you will end up making a huge stride forward. This is a good way to build an audience, but also build backlinks on any given site. Social media is not going anywhere, and it is not one sided at all. Social media is a multifaceted world that will give you a great deal of opportunity, and it’s an interesting and intriguing world to traverse, when done correctly.

Buying Your Way To The Party

Here is a dangerous opportunity to explore. If you do it on your own, be very wary as to where you buy your links and where your site’s link gets posted. Some companies are resellers and others are individuals that are going to get you linked in the wrong areas. You want to let a SEO agency handle this so that you are able to get the maximum leverage from your links. If you do not let someone take over this element, you will end up getting links in the wrong spots. The wrong spot to have links is within any page that is being investigated or penalized for selling and buying links. This is going to hurt your market share, so let a professional handle it and make sure that you instruct them to follow a slow, methodical pace of implementation.

At the end of the day, marketing can be done by anyone. However, when you spend money on hiring a professional, you will see that there is a big difference between what they can do to help you, and what you can do on your own. Test the waters, and see why so many swear by having a good agency on their side.

Fatal Flaws of SEO That You Should Not Chase Today

imagesThere are some flaws in seo that no one wants to really document. No one wants to be the purveyor of bad news online and it is evidenced by the amount of people that are focusing on the wrong pieces of optimization instead of diversifying their reach. If you find yourself with a site that is not going anywhere, and you’re in dire need of resurrection, then you need to learn how to focus away from the flaws that are built into this process and work with things that have been tried and true. There are some options that you will find online that will build on the engagement cycle and send your site serious traffic and there are methodologies that aren’t going to work for the betterment of your page. The following are the flaws to avoid.

Buying Traffic, Views, or Friends

seo-trafficYour money can be spent on a lot of things online. You can buy just about anything you want, including influence. If you want to get traffic, you can search for a few things and get 100,000 hits to your site. That’s right, you could get a lot of views on your page, but there is a huge problem here. The people or rather bots that go to your page don’t care about your site at all. They may look at it, they may think twice about it, but in the end, you’ll waste your money. The bots especially will not care. You can send hits to your site, in fact you could get hundreds of thousands of hits and the end result will be the same, you get nothing at all.

The same could be said about buying views to your videos, friends to your social media sites, and a lot of others shortcuts that are meant to boost your seo. They don’t help at all and will just showcase how frivolous this all can be. The fatal flaw here is that people believe that they can win big here and in some instances do in fact see marginal results. However, it’s not worth it for the little guy. If you don’t have a million dollar marketing budget, you can’t buy your influence, as the level playing field that seo creates gets diminished when money comes into the picture.

The Advertising Issue

indexAdvertising certain keywords today is going to cost you as well. Getting into PPC campaigns where you get a little bit of advertising in exchange for traffic is hard to come by in many ways. You’ll find that you will be competing with larger budgets, sites that already have a huge corner market and a great deal of power when it comes to outbidding you for keywords that you thought weren’t being utilized very often. The search engines just sit back and collect money too, which is something that is not going to change any time soon.

The issue then becomes a matter of seo and how you can overcome the issues mentioned above. The problem is solved with hiring the right professional. There are professionals that work on optimization every day and will be able to factor in the right changes that you need to succeed. However, you will need to enact their help before you start to chase the aforementioned. Chasing backlinks, advertising and other elements will drain your budget to the point where hiring someone is going to take a lot more time and money than you can possibly spend.

This is not all stated to discourage, but rather to showcase that there are some issues with search engine optimization at the professional level that are hard to dismiss. Chasing the wrong elements of internet marketing today will lead to a great drop in traffic and influence, so make sure that you’re wary of the things you see online.